Third of 50

Poewr_of_habit

The third book I read this year in my quest for reading 50 books in 2013 came to me through a new acquaintance.

When I received the The Power of Habit, I knew it was gaining in popularity. My initial thought was that it was popular because executives just felt they had to read it. I did expect, though, that there would be a few anecdotes that would make reading the book worth it.

I was pleasantly surprised to learn that this was not written by some business person with something to prove and instead was written by a journalist adept at narration. the author, Charles Duhigg, did a nice job of weaving various stories together to illustrate his points.

After reading it, I must say I have a new appreciation for Starbucks (the company, not the coffee) as well as Alcoa and its one-time CEO Paul O’Neill.

I recommend reading this alongside Malcom Gladwell’s Outliers.

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